Slow Growth, Robustness and Color Differentiation
Since 1967, Hubbard is the uncontested leader in the global market for coloured and alternative products. In addition to their possible colour differentiation, these specific products are also characterised by its slower growth and very good robustness. Speciality chickens have found their rightful place among local traditional breeding practices around the world. Its future will be guided by the necessity to respond to quality guidelines, consumer demand for high(er) animal welfare standards and increased production of poultry sold under strong brand names.
To further strengthen our position as a global leader, Hubbard has intensified its research into the genetics of coloured and alternative products. The Hubbard motto being, "Enable as many people as possible to taste the difference".
Hubbard offers three main categories of Alternative breeder females:
- Non-recessive range: broilers sharing the phenotypes and characteristics of both parents,
- Recessive range: broilers showing the male's phenotype,
- Black range: broilers with black skin and feathers.